Showing posts with label Business. Show all posts
Showing posts with label Business. Show all posts

The Target by J.R. Hauptman


About the Author:


J.R. Hauptman (pseudonym) has been a professional pilot for nearly a half century. Barely twenty years old, he began as a military pilot and for almost two years he flew combat support missions in the Viet Nam War. Upon leaving military service he was hired by a major airline and was initially based on the West Coast. His flying career was interrupted by the turmoil that racked the airline industry during the early days of deregulation. In the interim, he worked as a travel agent, a stockbroker and even trained dogs and horses. In the late nineteen-eighties, he returned to aviation, flying jet charters and air freight. He concluded his career flying corporate jets and now lives in Florida. He is completing his second work, a non-fictional social commentary and surfs every day, waves or not.

You can visit his website at http://www.caddispublishing.com/

About the Book:

More than a half-century ago, Ernie Gann authored "Fate is the Hunter" and "The High and The Mighty". There has not been a bona fide blockbuster novel about the airline industry written by a genuine airline professional since then.

“THE TARGET; Love, Death and Airline Deregulation" by J.R. Hauptman, is set in Colorado and the Rocky Mountain West, and tells the tale of the tumultuous first years of airline deregulation and the effects it had on that industry and the people who worked there. There are many people today who believe it was, in large part, the rush to overall deregulation back then, that led directly to the economic chaos that threatens to overwhelm our entire economy today.

In the nineteen-eighties, Carlo Clemenza was known as "the most hated man" in the airline business, as described by some pundits. A dedicated corporate raider and union buster, Clemenza uses ruthless tactics to crush competing airlines and to bring airline workers to heel. His methods have earned him countless death threats, yet he struts with arrogance, surrounded by his cadre of security toughs.

Virtually thousands of pilots and other airline professionals find themselves forced to start their careers over or to find them at a sudden and complete end. The airline grapevine echoes daily with the cry, "Why doesn't someone kill that SOB?"

Only one pilot, angered by the deaths of his friends, takes up the chase and he makes Carlo Clemenza THE TARGET! His chase will take him to the far corners of the country as he also finds himself the object of pursuit and murder. The characters merge in spectacular action and settings and the climax of the story ultimately ends in redemption.

I was lucky enough to get J.R. to agree to an interview. This is what he had to say:

Could you please tell us a little about your book?

My book, The Target, is set in Colorado and the Rocky Mountain West and tells the tale of the tumultuous first years of airline deregulation and the effects it had on that industry and the people who worked there. There are many of us today who believe it was, in large part, the rush to overall deregulation back then that led directly to the economic chaos that threatens to overwhelm our entire economy today.

In the nineteen-eighties, Carlo Clemenza was known as “the most hated man” in the airline business, as described by some pundits. A dedicated corporate raider and union buster, Clemenza used ruthless tactics to crush competing airlines and to bring airline workers to heel. His methods have earned him death threats, yet he struts with arrogance, surrounded by his cadre of security toughs. Thousands of airline professionals are forced to start their careers over or to find them at a sudden and complete end. The airline grapevine echoes the cry, “Why doesn’t someone kill that SOB?”

Only one pilot, angered by the deaths of his friends in a bloody crash, takes up the chase and he makes Carlo Clemenza The Target! His quest takes him to the far corners of the country as he finds himself also to be the object of pursuit and murder. The characters merge in spectacular action and settings and the story ultimately ends in redemption.

Who or what is the inspiration behind this book?

I drew the inspiration for my book from my service in the Viet Nam War and decades of employment as a professional airline pilot and the life experiences gained by surviving those tough times, at least to this point.

Who is your biggest supporter?

My wife Maryanne and I will celebrate our forty-fifth wedding anniversary this week and I am in awe of her personal strength. I spent two of the first three years of our marriage in the Viet Nam War. She stood by me through those turbulent years in the airline industry and the multiple job changes that occurred in the interim. Her greatest attributes are her capacity for love and forgiveness. Her Halo is being fitted as we speak.

Your biggest critic?

J. A. Hunsinger is my friend and best critic. We are both Viet Nam veterans, we both flew as pilots for the same major airline and went through the turmoil that resulted from airline deregulation. Jerry is the author of the Axe of Iron series of historical fiction that tells the saga of the Vikings in North America. We both aspire to become respected, successful authors and he keeps me in touch with reality with brutal candor.

Which cause are you most passionate about and why?

I am most passionate about the cause to bring Constitutional Government back to our country. To begin with, that would mean no war without a sober Congressional debate and a formal Declaration of War. Next would be to abolish the Federal Reserve Bank and reestablish a stable currency system based on a commodity such as gold or silver. The first step would be to support the passage of HR Bill 1207 to Audit The Fed, which already has over 250 sponsors. Is your Congressman among them?

In the last year have you learned or improved on any skills?

I believe I have improved the most in my editing skills. When I finish a piece, I read it aloud to myself. I find it the best way to catch the tiny glitches that become invisible after a long, tiring session of writing. More importantly, it gives me a sense of the quality and tempo of a story told verbally.

What is the most important thing in your life right now?

To be able to watch my grandchildren grow up safely and well educated, becominng responsible adults as they develop their own life journeys.

What are you currently working on?

My next book will be titled, Romancing The Grey Lady; Surfing the Atlantic and Greeting Life’s Certainty. It will be built around the concept of living life to the fullest in each day we are granted.

Is there an author that inspired you to write?

In first chapter of A Farewell to Arms, Ernest Hemingway brings to life in less than two pages, a visual scene that spans an entire season and leads into a great personal and societal tragedy. This is the standard I aspire to achieve as a writer.

What do you feel sets this book apart from others in the same genre?

There has not been a blockbuster novel about the airline industry written by a professional aviator since Ernie Gann wrote The High and the Mighty and Fate is the Hunter. The subplot of The Target; Love, Death and Airline Deregulation is that Laissez Faire deregulation of the airlines and the resulting concentration of that industry and degradation of service and safety, was a harbinger of the concentration and turmoil in the securities and banking industries that has brought the economy of our country to near-ruin.

What is the most important lesson you have learned from life so far?

I learned from golf that success is much more difficult to deal with than is adversity. You must live in the moment, rather than for the moment. Let go of that last shot, whether a “birdie” putt or a “yipper”,” don’t project too far into the future and concentrate only on that very next shot.

What is your favorite past-time?

I love to surf in the winter in Florida and to play ice hockey in the summer in Colorado. These provide the motivation to keep this weary mind and body functioning. My best friends in both sports are known mostly by only their first names and each of their lives holds a story.

Is there anything else you would like to share with us?

I have been blessed to have lived an exciting and interesting life and that has rewarded me with the inspiration and a story I hope will become known as a very good book. If you are a writer who is finding it difficult to write the Big Story, then begin with the small stories around us, starting with today.
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Tangling With Tyrants by Tony Deblauwe



About the Author:



During his career in Human Resources, Tony has worked through many complex people and business challenges to yield lasting results for customers. His interest in high-tech and how technology impacts people has given him insight into what it takes for people to succeed in a virtual economy.

Tony grew up in an eclectic family just a few blocks from Apple headquarters in Cupertino, California. The son of Belgian immigrants, his father is a former college professor of art, language and history. His mother is an entrepreneur having worked in haute couture fashion design. Tony's exposure to several world perspectives fuel his cultural awareness and understanding.

Tony believes in collaboration of perspectives and ideas to yield successful results. He applies his expertise in human resources, organization development, and coaching to provide solutions that strengthen ways of working and achieve beneficial outcomes.

For more information visit: http://www.tanglingwithtyrants.com/

About the Book:

Do you dread going to work because of your boss? Quitting is not always an option and feeling like a victim of a bad boss only robs you of productivity, job satisfaction, and power. Career strategist and workplace expert Tony Deblauwe has spent years coaching weary employees how to be more effective with difficult bosses, and he has compiled his experiences into this indispensable guide.

Tangling with Tyrants®: Managing the Balance of Power at Work offers practical techniques that show you how to build a communication process that will turn things around to help you build successful outcomes. You’ll get guidance on addressing direct and indirect bad boss behaviors, developing the right approach, and achieving mutually beneficial outcomes. By applying the techniques in this book, you will be equipped with the right tools to handle your boss and create the results you want.

I was lucky enough to get the author to agree to answer some questions. This is what he had to say:

Could you please tell us a little about your book?

Tangling with Tyrants deals with a subject that many people struggle with—how to work and communicate effectively when reporting to a bad boss. The bad boss, or “Tyrant” as I define it, is a mix of characteristics both direct (e.g. bullying, demeaning, micro-managing) as well as indirect (e.g. incompetent, absent, passive-aggressive).

The book acts as a guide to show people how to effect change in the relationship working under a Tyrant boss profile. The goal is to build a sustainable approach that reduces conflict, improves ways of working and builds mutually beneficial outcomes.

Did something specific happen to prompt you to write this book?

I reported to a bad boss early in my career. It was tough because it was my first real job in my field of expertise (Human Resources). The first meeting with my boss was over in five minutes. He told me he didn’t care for HR people telling him what to do and that his people and more importantly, his boss, knew he was an excellent manager.

I was shocked and upset over this meeting for a long time. I didn’t know what to do, and I wondered whether I had chosen the right career. I learned from the experience and over time developed methods that I honed coaching others in similar circumstances.

Several clients and peers suggested I put my experiences and techniques handling difficult bosses into a book and Tangling with Tyrants was born.

What is the most important lesson you have learned from life so far?

I think the most important lesson I have learned is the power of collaborating with others. When you take the time to listen to people’s experiences, thoughts, and interests, you quickly learn how similar we all are. Most people have a drive to pursue ideas, foster positive change in their world, and connect with others on a genuine and authentic level.

I have enjoyed countless opportunities to collaborate with others on things I needed help with as well as be someone who helped others with their dreams. These opportunities have taught me so much about people and have influenced my thinking and approach towards how I live and work.

Who is/are your biggest supporter(s)?

My family and peer group always provide the support I need. When writing Tangling with Tyrants I had many moments where I felt the idea was fading or uninteresting. When I had these moments, my parents quickly reminded me of the many endeavors I started as a kid and had success with—like learning to play tennis. They would reassure me and help me get back on track with the book.

My peers would ask questions and suggest ideas about the book. They were eager to see me succeed and they valued my desire to create something meaningful that could help others.

Do you have any advice for writers?

For writers—remember that as clear as you are about your subject, you can always get clearer. Passion about your subject is one thing, but if the concept is vague, people might miss your message.

I had several people review my book. People in HR and consulting, managers, and employees spanning different industries and jobs reviewed my manuscript. This helped make sure I was appealing to a broad audience and providing material that people felt was useful. Combined with my stories and voice, people could connect with me and my guidance.

Is there anything else you would like to share with us?

Even though there were challenges, I really enjoyed the book writing process. It gave me an opportunity to create material based on my expertise in the field and experience coaching others. For anyone who wonders if you have a book in you—you do—regardless of the subject matter. Take the time to zero in on your message and the story will come naturally.

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Anatomy of an Information Product Launch by Phyllis Zimbler Miller



About the Author:



Phyllis Zimbler Miller started Miller Mosaic, LLC to provide the services she wanted for herself for online marketing. The publication of Phyllis’ MRS. LIEUTENANT: A SHARON GOLD NOVEL in April 2008 launched Phyllis into internet marketing, including using social networking such as Twitter and Facebook to market her book.

Phyllis hired her daughter Yael K. Miller – now the chief technology officer for Miller Mosaic, LLC — and together they have created the internet marketing company Miller Mosaic, LLC that helps people promote their brand, book or business.

In April Phyllis became a National Internet Business Examiner at ww.InternetBizBlogger.com, writing articles several times a week on effective internet businesses and internet marketing. Then in June Phyllis wrote a month-long series on the steps of an information product launch in anticipation of the July 1st launch of the Miller Mosaic Internet Marketing Program.

This article series forms the basis of the just-released ebook “ANATOMY OF AN INFORMATION PRODUCT LAUNCH: WHAT YOU SHOULD KNOW ABOUT THE LAUNCH OF AN ONLINE INFORMATION PRODUCT.” In this ebook Phyllis has shared the trials and triumphs of launching an online information product.

Phyllis has a B.A in journalism from Michigan State University and worked as a journalist for several years. She also studied advertising design at the Philadelphia College of Art before earning an M.B.A. at The Wharton School of the University of Pennsylvania and working in marketing and web design in Los Angeles.

You can visit her website at www.MillerMosaicLLC.com to learn more about the Miller Mosaic Internet Marketing Program and you can read her Examiner.com articles at http://www.internetbizblogger.com/.

About the Book:

If you had a great idea today for an online information product – something for which you’ve identified a definite niche market – would you know the steps to take to get the product launched online? Steps such as the right software, shopping cart, copywriting, and online promotion needed?

If there’s a possible online information product in your future – or if you simply want to learn more about internet marketing – come along with National Internet Business Examiner Phyllis Zimbler Miller as she explains in details the steps she took in a one-month pre-launch for an online information product.

Phyllis pulls back the curtain to reveal everything she knew and everything she had to learn to fulfill her goal. And after reading this ebook ANATOMY OF AN ONLINE PRODUCT LAUNCH, you’ll be able to use this accumulated knowledge for yourself.

I was lucky enough to get the author to agree to an interview. This is what she had to say:

Could you please tell us a little about your book?

I wrote the ebook What You Should Know About the Launch of an Online Information Product to share with others what I had learned myself through much trial and error.

Did something specific happen to prompt you to write this book?

My business partner Yael K. Miller and I were going through the process of launching our own online information product – www.WeTeachWebMarketing.com – and it was a great deal of hard work to figure out everything we needed (and wanted) to do.

Who or what is the inspiration behind this book?

To make it easier for others to launch their own online information product, especially as there are so many free or low-cost Internet marketing strategies.

What cause are you most passionate about and why?

I’m a big supporter of many military-related projects – and I’m probably most passionate about helping get out information to people affected by Post-Traumatic Stress Disorder. Nancy Brown of YourMilitary.com and I deal with this subject frequently on our BlogTalkRadio show YourMilitaryLife.com

In the last year have you learned or improved on any skills?

In the last year I’ve worked almost 24/7 to learn as much as possible about Internet marketing. When I look back at what I didn’t know before, I’m amazed at what I’ve learned by being committed to working through frustration with new techniques and successfully coming out the other side.

What is the most important thing in your life right now?

Encouraging people to join my monthly membership program because I want to share my information with them in a way that is NOT overwhelming and in a way that can be easily implemented. And this is why I made the monthly membership fee very reasonable – to encourage people to learn new things that can help them promote their brand, book or business.

What are you currently working on?

The sequel to my novel Mrs. Lieutenant – Mrs. Lieutenant In Europe – which deals with living in Germany as part of an occupying force only 25 years after the end of World War II.

Do you have any advice for writers or readers?

For writers – be willing to always learn new things that can help your writing. I often read books of authors who seem to have stagnated. We should all try to improve our writing skills with each article, essay or book that we write.

What are some of your long term goals?

Besides growing the membership in www.WeTeachWebMarketing.com, I’m hoping for a movie of my novel Mrs. Lieutenant because the themes dealt with in the book – racial, religious, gender and class prejudice as well as the U.S. at war – are very relevant for today.

What do you feel has been your greatest achievement as an author?

The Jewish holiday book Seasons for Celebration that I wrote with Rabbi Karen L. Fox has touched a great number of lives. Karen and I wrote the book to be as accessible as possible to people – and apparently we succeeded.

You know the scenario – you’re stuck on an island. What book would you bring with you and why?

Doris Lessing’s The Golden Notebook. It was a seminal book for me when I read it years ago, and it has just provided the answer to a writing problem I’m having with the sequel to Mrs. Lieutenant.

What is the most important lesson you have learned from life so far?

How important it is to have an open mindset – to be willing to fail at something in order to move forward. Carol Dweck’s book Mindset was pivotal in my understanding of the importance of this.

Is there anything you regret doing/not doing?

I regret not writing more actively while living in Munich from 1970 to 1972. I wanted to be a writer, so what was I thinking?

What is your favorite past-time?

Reading and writing. (FYI – Reading well-written books helps improve one’s writing skills.)

Is there anything else you would like to share with us?

I hope that if you have a brand, book or business that you’re not yet promoting on the Internet and you’d like to do so, you’ll consider a) joining my membership program at www.WeTeachWebMarketing.com, b) buying my ebook What You Should Know About the Launch of an Online Information Product – http://budurl.com/productlaunchebook and c) reading my almost-daily National Internet Business Examiner articles at http://www.InternetBizBlogger.com

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The Missing Keys to Thriving in Any Real Estate Market by Eddie Godshalk




About the Author:

Eddie Godshalk bought his first investment houses in 1987, where he was a licensed agent in the Eastern U.S. From those humble beginnings, Eddie has gained more than 20 years of real estate investment, business development and mortgage experience. Recently, Eddie gained praise for his ability to help average investors generate exceptional wealth using his revolutionary Home Value Predictor web-based real estate system.

Eddie received his MBA from San Francisco State University (SFSU) with a focus on building automated valuation models (AVM’s) and real estate finance. Using the Home Value Predictor technology, Eddie has purchased numerous properties with little money down, netting greater than two thousand percent return on equity investment per property.

After collecting more than four years’ worth of micro block data, Eddie and a team of SFSU and Berkeley PhD’s tested and back-tested algorithms. After testing more than eight mapping software applications, from Open Source to ESRI, the latest public version of Home Value Predictor was launched in mid 2009.

Eddie is committed to bringing the most accurate, reliable and relevant information to the real estate market Home Value Predictor is poised to redefine the way we think of real estate in the 21st century.

Visit his website at http://www.homevaluepredictor.com/


About the Book:

“The Missing Keys to Thriving in Any Real Estate Market - How to Create Wealth in Any Community Using Street Analysis Technology"

It is risk reduction blueprint for Investors and Real Estate professionals who want to be experts in their local market and make more sales. Readers will learn how to and where to get current accurate info and not be mislead by the media and create wealth using break-through mapping technology.

The housing crisis and financial crisis was caused by a lack of current local information. Just ask your broker or banker, what was the job growth or migration in my Zip Code (or any Zip Code) last month or quarter, and see what they say. More importantly, ask them how will these variables, or any other micro-market variable, affect price changes in the future. And see what they say.

I am a leading authority on current, local real estate info. And author of “The Missing Keys to Thriving in Any Real Estate Market”. My competition is Case-Shiller, which you can buy for a min of $250 for a few counties at Economy.com. And only covers macro markets, which has HUGE errors at the micro-market and block level. Consumers, investors, and bankers, all can benefit with current local information and forecasts, and thus, make more profits.

With the assistance of PhD’s from UC Berkeley and others, Home Value Predictor has developed Future Value changes, on over 350,000 micro-markets, forecasting out as long as 24 months, with confidence levels. We expect to launch in Aug.

To find out more go to http://www.homevaluepredictor.com/

I was lucky enough to get the author to agree to an interview. This is what he had to say:

Could you please tell us a little about your book?

“The Missing Keys to Thriving in Any Real Estate Market - How to Create Wealth in Any Community Using Street Analysis Technology" It is risk reduction blueprint for Investors and Real Estate professionals who want to be experts in there local market and make more sales. Readers will learn how to and where to get current accurate info and not be mislead by the media and create wealth using break-through mapping technology.

Did something specific happen to prompt you to write this book?

In the 1980’s I perceived myself as being in a situation of medium to high distress, or which I could not leave or change. So I decided to study every book and every guru in real estate to establish my financial security so I could affect change. In the 1990’s, after accumulating enough wealth and liquid assets to “retire” I found out that an attorney embezzled my funds which led to the loss of everything, and many losses and pain of my employees. From hear I evolved and was lead to getting my MBA at SFSU with a focus on Automatic Valuation Models. But just having an accurate predictive model, and list of potential listing, does not answer the basic questions or risk and returns. Thus I have been passionate about developing an accurate prediction model and bringing current local information to everyone, so that no one else has to go through the pain that I or my fellow investors have.

Who or what is the inspiration behind this book?

Besides the above, after searching and buying data from various vendors and having software developers write programs to capture information, I realized that some of the valuable and pertinent information is not available to Realtors or consumers. And as a salesperson (I am a licensed real estate agent), if you are going to be good in sales, you have to know your product, which for a Realtor, is knowing real estate. But ask any real estate professional any basic info that is not related to sales information, and see what they say. Ask them what was the latest job growth, migration, business growth, disposable income, or practically any local variable that will influence the future of real estate in any area, and see what they say. Ask them any economic or demographic variable that will influence prices in the future for a Census Block Group, Census Track, or Zip Code, and see what they say. And all these variables are way to many to put into any book, so I have been invested in developing my web site www.HomeValuePredictor.com which has as this information, so any Realtor can be a local expert, and anyone can make smart real estate decisions.

What cause are you most passionate about and why?

Besides the history of my past, mentioned above, what drives me is knowing what I know, and knowing that very few, even smart economists and real estate “gurus” do not know what I know. And lately there have been a lot of new real estate sites, like www.Zillow.com and www.Trulia.com and www.RealtyTrac.com which provide some information to customers and people on the Internet, but they do not provide the most valuable current local information. This is darn surprising to me. In general the current Internet sites and portals just recycle the same old, same old, information from the limited MLS and title information, adding nothing really new of value. I know, with www.HomeValuePredictor.com and getting the word out, a lot more people can be helped, and make smarter real estate decisions.

Who has influenced you throughout your career as a writer?

As someone who has been involved fairly heavily in real estate, and real estate investments, initially I studied the courses of many of the top real estate gurus of the time, such as: Robert G. Allen, Jack Miller, Bob Bruss, Jimmy Napier, and Bill Nickerson. But I noticed that all these “gurus” as does all academic courses in economics and valuation have very little information at the local level. So not only are the gurus missing current local information in there teaching, but so is all real estate classes and all classes taught by universities and schools. Thus my influence still boils back to finding a way to better deliver this local information and help others make smart real estate decisions.

Do you have any advice for writers or readers?

Once you understand what is missing and what is possible, never making a decision where capital is at risk, without current local information. As long as you understand why things have not worked in the past, and what is missing, you will win. And if you have something is working, stick to it, but keep in mind, as more and more people have access to the Internet, and more and more people are hungry for the right information, things will change. My hope is that with my book and www.HomeValuePredictor.com things will change a lot for the better.

What do you feel sets this book apart from others in the same genre?

Well I emailed one of the co-authors and teachers at the seminars of Robert Kiyosaki, Ken McElroy, and he said “The timing is good for this book; the professional investor is most active when the market is down.” And I would add, that in these times, having current local information, is even more critical, since no longer can an investor or homeowner simply “luck out” and assume or just guess that their investment will go up in value. I also talked to the author of The Unofficial Guide to Real Estate Investing, and Spencer Strauss did not even know what a Census Block Group was, nor know how to find local information. I find this sort of funny and interesting.

You know the scenario – you’re stuck on an island. What book would you bring with you and why?

Well, I cannot honestly say I would bring my book, unless I could leverage it with some island beauty or something. I would probably bring one of my favorite books from graduate school, David Macaulay’s book titled The Way Things Work, since I may have to build things, and David’s book in a good explanation, with cool pictures and how to build some basic inventions. It is instructive and entertaining, and a good resource.

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The Pursuit of Something Better by Dave Esler and Myra Kruger


About the Book:


The Pursuit of Something Better tells the story of the transformation of U.S. Cellular from a thoroughly ordinary company—ranked eighth in its industry and in danger of extinction—into an organization that is loved by employees and customers alike, and a proven winner by every measure.

Even more impressive is how this transformation took place. U.S. Cellular focused on the “soft stuff” so often discredited by conventional business wisdom; values and heart; inspirational and empowering leadership; motivation by values, not fear; ethics and integrity and an insistence on always doing the right thing. Most of all, U.S. Cellular thrived by obsessively putting the customer, and the quality of the customer experience, first.

The Pursuit of Something Better is also the story of Jack Rooney, the unconventional CEO who had the vision to see the limitations of the traditional business model a decade before it imploded, and the courage to replace it with something much, much better.

About the Authors:


Dave Esler and Myra Kruger combined their 30 years of corporate communications, human resources, and consulting experience as Esler Kruger Associates in 1987. Their consulting firm focuses on culture change, organizational surveys, and executive counsel on effective leadership. They are based in Highland Park, Illinois and can be reached at http://www.eslerkruger.com/.

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Five Steps to C.A.L.M. by Robert Patterson


Join Robert Patterson, author of the business book, Five Steps to C.A.L.M. (Career and Life Management) (Booksurge, 2008), as he virtually tours the blogosphere in December and January on his first virtual book tour with Pump Up Your Book Promotion!

About the author:

Born in Cincinnati, Ohio Reverend Robert Patterson, Sr. is the father of six children (5 sons one daughter) and the loving husband of Mrs. Linda Patterson. He is a grandfather as well as a great grandfather.

As a member of Walker Chapel AME Church (The Fifth District), he has served in various capacities, from the Usher Board to the Steward and Trustee Boards. He has taught both Sunday School and Bible Study and has served in each department to the best of his abilities

His life reads like a road map, he is a Vietnam ERA Veteran (U.S.M.C 1961-1970), A Graduate of San Diego State University (Class of 1975). He has served as a Cable Television News Reporter, (Oceanside, CA.) Host of “Behind the Truth”, Employment Counselor Specialist, (Operation SER), Counselor-Testing Specialist, Metropolitan Area Advisory Committee (MAAC). Coordinator of Manpower, CETA Area Training Center (at Palomar Community College), Transitional Assistance Program Instructor (TAP) and was Director of Personal Affairs (Camp Pendleton, CA) and Coordinated the first ever Sickle Cell Anemia Testing in Oceanside, just to name a few of his many accomplishments.

Reverend Patterson is a strong advocate of education and cultural awareness. He likes teaching and having the interaction and discussion of both Bible Study and Sunday School with the congregation in order to get down to the nitty gritty and still be brief, be specific, and be seated.” As he is fond of saying, “The day that you stop seeking knowledge, is the day that you most surely are dead.”

You can visit his website at www.rpatters.com.

About the book:

A father once told his young son, who was going out into the world on his own, “Son, whatever you want to become, be The Best.” This course teaches you how to be “The Best.”

It begins with instructions on how to put “The Best” of you on paper  Writing Your Resume. Then, later presenting “The Best” of you in person  Preparing for an Interview.

You’ll begin with the basic Resume Content, noting what should and should not be included in your Resume. After mastering the content, then begins the formatting of the Resume.

The author has thoughtfully provided you with a Resume checklist. Some of the questions are as follows:

Is the Resume two pages or less?
(Do you realize the importance of this question?)
Are the dates consistent on the left (or right) side, and limited to years?
Does the language “flow” (neither stiff nor stilted)?
Are Action Verbs used to your full advantage?

I would like to make a comment here; this is one of the many sections that you will utilize not only in your job search but also in your everyday associations.

C.A.L.M. gives you access to nine different categories for Action Verbs. They are listed under the headings of:

Communication Skills
Creative Skills
Detailed Skills
Financial Skills
Helping Skills
Management Skills
Manual Skills
Research Skills
Teaching Skills

You’ll be surprised how many Action Verbs from this section you will be able to include in your Resume, which will help make it more impressive to your employer.

Didn’t I tell you that employers would be impressed with your Resume? Now, you have been called for an interview! The next section of the book takes you into “Interviewing Techniques.” What other book walks you through an all-inclusive “Pre-Interview” session? Well, C.A.L.M. does, and once you have completed this lesson, you will indeed be CALM during your interview, no matter how many people may be on the panel of interviewers.

Included in the “Interviewing Techniques” section are Fashion Recommendations, which takes you step by step through the protocol for the business interview dress code, how both men and women should dress when going to an interview. Remember, your Resume may have “opened” the door, now your personal appearance may get a “foot” in that door. Here is where you put the lessons you have learned from C.A.L.M. into practice. Here’s where you sell The Product – Yourself! Don’t worry. C.A.L.M. has fully prepared you for any of the possible questions that you may be asked during the interview. You are ready for them, and you will remain CALM.

C.A.L.M. guides you step-by-step through the entire interview: from the Beginning of the Interview, during the Interview, and through the Closure of the Interview. After completing this course of study, you will glide through your interview with confidence and a sense of achievement. You will have left a favorable impression with the employer, and all because you put into practice your C.A.L.M. course of study.

While the employer is checking you out, C.A.L.M. also instructs you on how to compile a checklist of pertinent company information. Information that is important to you in helping you decide whether or not you would want to work for this firm or company.

The author has thought of everything in preparing you for the job search. He has included a web-site listing for those of you who want to do your job-hunting via the Internet.

C.A.L.M. answers all the questions you may have ever had in your previous job search. The “Who,” the “What,” the “Where,” and the “How.”

If you are willing to strike a Faustian Bargain, that is, willing to sacrifice anything to satisfy a limitless desire for knowledge, then C.A.L.M. is, without a doubt, the course of study for you.

Here is what the author had to say when asked the following questions:

Who has influenced you throughout your career as a writer?

There have been many that have influenced me in my life. Giving this one more thought before I commit to an answer. It is always important to put the credit squarely where it rightly belongs.

Do you write everyday?

Yes, I write just about everyday right after my morning meditation period.

What has been your greatest achievement as a writer?

I would say my greatest achievement, as a writer was to have people see themselves as a marketable product in global market place. I say that because we in this world are taught to market everything else but ourselves. Think about it for just a second. We are told all our young lives that we can grow-up to be anything that we want to be. However, when can you remember when you were ever told prissily step by step to accomplish that great feat? Don’t confuse what I am talking about with the old adage, work hard and everything else will follow.

Have you always wanted to be a writer, or did you aspire to be something else growing up?

No, I have not always wanted to be a writer. Actually, I aspired to be an actor.

Are you currently working on anything?

Yes, I am currently working on my follow-up book: "The Second Steps to Five Steps to enhancing (you) the (Product) in Career and Life Management.

What authors do you enjoy reading?

Stephen R. Covey
Lester Thurow
Mary Walton
Robert Rosenthal & Lenore Jacobson
John Naisbitt
Hans G. Furth
Sun Tzu (the art of war)
Khabil Gibran
Nechi

Is there a particular author/s (yourself excluded) who you feel don't get the recognition they deserve?

I am not aware of either the totality or the depth of vast number of author’s who are out there so I would not put myself into that level of answering that question lacking that knowledge.

What is your favorite book?

As you can see from above I vassalage through my reading and many authors. However, my first choice would be, Nechi and then Khabil Gibran ending with Sun Tzu.

What is a book that has been highly acclaimed but you haven't liked?

I am still working on that one. Rain check.


WIN PRIZES!

FIVE STEPS TO C.A.L.M. VIRTUAL BLOG TOUR '08 will officially begin on December 1 and end on January 30. You can visit Robert's blog stops at www.virtualbooktours.wordpress.com in December and January to find out more about his new book!

As a special promotion for all our authors, Pump Up Your Book Promotion is giving away a FREE virtual book tour to a published author or a $50 Amazon gift certificate to those not published who comments on our authors' blog stops. More prizes will be announced as they become available.


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